
Free Simple CRM for Contractors: Do You Really Need One?
Every "business expert" tells contractors to use a CRM. Customer Relationship Management. Sounds important, right?
But here's the truth: Most contractors don't need a CRM. They need something simpler.
What Is a CRM (And Why Most Suck for Contractors)
A CRM tracks:
- Customer contact info
- Communication history
- Sales pipeline
- Follow-up reminders
- Project status
Sounds great. Except:
- You're not doing "sales pipelines" — you get a call, you give a quote, they hire you or they don't
- You don't need "relationship nurturing" — you need to know when the job starts and when you get paid
- Most CRMs are built for salespeople selling SaaS, not tradies fixing toilets
Result? You pay $50/month for software you never use.
What Contractors Actually Need (Not a Full CRM)
Instead of a complex CRM, most contractors just need:
- A way to track leads (name, phone, what they need, when they called)
- A way to follow up (send quote, check if they want to move forward)
- A way to track jobs (scheduled, in progress, completed, paid)
- A way to invoice fast (same day, not 2 weeks later)
That's it. You don't need fancy dashboards, sales funnels, or AI forecasting.
Free Simple CRM Options (Actually Free)
Option 1: Google Sheets (Free, Simple, Works)
Create a simple spreadsheet:
| Date | Name | Phone | Job Type | Quote Sent | Status | Invoice | Paid | |------|------|-------|----------|------------|--------|---------|------| | 3/15 | John | 555-1234 | Panel upgrade | Yes | Done | $4,200 | Yes | | 3/16 | Sarah | 555-5678 | Water heater | Yes | Scheduled 3/20 | - | - |
Pros:
- ✅ Actually free (you already have Google account)
- ✅ Works on phone + computer
- ✅ Simple (no learning curve)
- ✅ You control it
Cons:
- ❌ Manual data entry
- ❌ No automation
- ❌ Gets messy with 100+ leads
Best for: Solo contractors, under 50 leads/year
Option 2: HubSpot CRM (Free Forever)
HubSpot has a legitimately free CRM tier:
- Unlimited contacts
- Deal pipeline tracking
- Email tracking
- Task reminders
Pros:
- ✅ Actually free (not a trial)
- ✅ Professional features
- ✅ Email integration
- ✅ Scales as you grow
Cons:
- ❌ Overkill for most contractors
- ❌ Learning curve
- ❌ They upsell constantly
Best for: Growing contractors who want to look professional
Option 3: Notion (Free, Flexible)
Notion is a workspace tool that can be a simple CRM:
- Create a "Leads" database
- Track status, notes, next steps
- Set reminders
- Link to invoices/docs
Pros:
- ✅ Free for personal use
- ✅ Extremely flexible
- ✅ Can add notes, files, photos
- ✅ Works great on mobile
Cons:
- ❌ Requires setup
- ❌ Can get complex fast
Best for: Tech-comfortable contractors who want customization
Option 4: Your Phone's Contacts + Notes (Simplest)
Honestly? For small contractors:
- Save lead in Contacts (with notes: "water heater quote, sent 3/15")
- Set reminder to follow up
- Use Notes app to track job status
Pros:
- ✅ Zero learning curve
- ✅ Already on your phone
- ✅ Free
Cons:
- ❌ Doesn't scale
- ❌ Easy to lose track
- ❌ No reporting
Best for: Very small contractors (under 20 leads/year)
What About "Contractor-Specific" CRMs?
Tools like Jobber, Housecall Pro, ServiceTitan:
- Jobber: $29-129/mo (not free)
- Housecall Pro: $49-249/mo (not free)
- ServiceTitan: $1,000+/mo (definitely not free)
These are full "field service management" platforms. They do everything: scheduling, dispatch, invoicing, payments, customer communication.
Worth it if:
- You have employees to dispatch
- You do 100+ jobs/month
- You need route optimization
- You're ready to go all-in on software
NOT worth it if:
- You're solo or small crew
- You do 10-30 jobs/month
- You just need basic lead tracking
Don't pay $50/month for features you'll never use.
The Real Question: Do You Need ANY CRM?
Here's the truth most "business coaches" won't tell you:
You don't need a CRM if:
- You get all your work from repeat customers + referrals
- You're booked 2+ weeks out consistently
- You already have a system (even if it's paper notes)
You DO need something if:
- You're losing track of leads ("Did I send them a quote? When did they call?")
- You're forgetting to follow up (leads going cold)
- You're missing payment follow-ups (invoices sitting unpaid)
- You want to grow and need to stay organized
A CRM isn't about being fancy. It's about not losing money because you forgot to follow up.
What Contractors Actually Need Instead of a CRM
Most contractors don't need "customer relationship management." They need:
- Fast invoicing (same-day, on-site, before you forget)
- Payment tracking (who owes you money, when to follow up)
- Documentation (proof of work, approvals, site reports)
- Follow-up reminders (so leads don't go cold)
That's not a CRM. That's just basic business organization.
The "Free Simple CRM" That Actually Works for Contractors
Here's the simplest system that works:
When a lead calls:
- Save in phone contacts with note ("3/15 - water heater quote")
- Set reminder to follow up in 2 days
- Send quote via text/email immediately
When they accept:
- Add to calendar (job date/time)
- Set reminder 1 day before
When job is done:
- Invoice immediately (parking lot, voice note → PDF)
- Set reminder to follow up in 5 days if not paid
When invoice is paid:
- Mark paid in your tracking system (sheet, app, whatever)
- Done
This costs $0 and works better than a $50/month CRM you'll never use.
When to Upgrade to Paid CRM
You're ready for a paid tool when:
- You're doing 50+ jobs/month
- You have employees to manage
- You're losing money from disorganization (not just "I should be more organized")
- You need actual features (automated reminders, team dispatch, payment processing)
Until then? Keep it simple. Free works.
The Bottom Line on CRMs for Contractors
❌ You don't need a CRM to look "professional"
❌ You don't need a CRM because a business coach said so
❌ You don't need a CRM to "scale"
✅ You need a system to not lose track of leads
✅ You need a system to follow up fast
✅ You need a system to invoice immediately
✅ You need a system to document work
That system can be Google Sheets. Or your phone. Or a $0 Notion setup.
Don't pay for software you don't need. Spend that $50/month on marketing, tools, or just keeping it in your pocket.
The contractors making the most money aren't using fancy CRMs. They're documenting work on-site, invoicing immediately, and following up fast.
That's it. That's the whole game.